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December 10.2025

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Why “Certainty” Could Open the Seas for More Princess Ships in Australia

Exclusive: “Certainty” would mean more ships for Australia, says Princess Cruises President

Princess Cruises Sets the Stage for a Brighter Future in Australia

The cruise industry in Australia is brimming with promise, as Gus Antorcha, President of Princess Cruises, advocates for a collaborative approach with the Australian government to ensure stability and growth in cruise tourism. During his recent visit to commemorate Princess Cruises' 50 years in Australian waters, Antorcha emphasized that a coherent regulatory framework could facilitate more ship deployments in the region.

Understanding the Demand for Cruising

"Australians love to cruise... the demand is here," remarked Antorcha, underscoring the nation’s strong affinity for cruising as a favored form of travel. With a significant appetite for adventure, Australia ranks as one of the largest cruise markets globally. Recent initiatives have proven successful, with Princess Cruises already expanding its capacity with new itineraries that reflect this demand, particularly around popular destinations like Fremantle and South Australia.

The Importance of Regulatory Certainty

Antorcha is vocal about the pressing need for a whole-of-government strategy to assist the cruise industry in overcoming hurdles related to over-regulation and port fees. He believes that stable policies not only boost confidence among cruise lines but also create a better environment for tourism growth. With estimates indicating a loss of $1.1 billion due to reduced cruise operations, the urgency for effective communication between industry leaders and policymakers has never been more critical.

Charting the Course for Future Opportunities

Looking forward, Antorcha expressed optimism about returning to a pre-pandemic operational scale with a five-ship presence in Australia, illustrating a strong commitment from Princess Cruises to grow their fleet in local waters. The ongoing expansion includes enhanced connections to Japan, which aligns perfectly with Australian vacation preferences.

Act Now for a Thrilling Adventure

The future of cruising in Australia looks bright, and it’s a great time for those looking to engage in travel adventures. With Princess leading the charge, now is the perfect time to consider booking a dream cruise that could take you to pristine coastal territories and captivating cultures. Join the wave of Australians rediscovering their love for cruise travel and explore exciting new itineraries!

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Why “Certainty” Could Open the Seas for More Princess Ships in Australia

Princess Cruises Sets the Stage for a Brighter Future in Australia

Understanding the Demand for Cruising

The Importance of Regulatory Certainty

Charting the Course for Future Opportunities

Act Now for a Thrilling Adventure

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