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December 13.2025
2 Minutes Read

Crash on SH29: Four Hospitalized Amid Growing Safety Concerns

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Serious Incident on SH29 Raises Safety Concerns

Four individuals have been taken to the hospital following a serious crash on State Highway 29, close to the intersection with Ōmanawa Road. Emergency services responded to reports of a two-vehicle collision at approximately 1:20 PM, with police confirming that one person sustained serious injuries. As reports emerged, Hato Hone St John dispatched two ambulances along with a rapid response vehicle to assist at the scene.

Local Impact and Community Response

The aftermath of this incident has sparked discussions around road safety on this notoriously busy highway. A previous incident on SH29 in which a life was tragically lost has prompted local leaders to advocate for significant improvements to this “unforgiving road.” Local councillor Margaret Murray-Benge has been vocal about the urgent need to upgrade areas along the highway that have proven hazardous, particularly during peak times such as school pick-up periods.

Call for Enhanced Road Safety Measures

With alarming statistics showing an increased number of accidents on the Bay of Plenty roads, residents are growing increasingly concerned. Some intersections on State Highway 29, including the Poripori intersection, have been labeled as “dynamite” due to the risk they present to travelers. Furthermore, as heavy truck traffic continues to rise, the importance of making road adjustments becomes even more crucial.

Community Insights: What Residents Are Saying

The local community is understandably shaken following the news of the crash. As one resident shared, "Whenever we hear emergency vehicles racing up the road, our minds immediately go to the children being picked up from school. It’s a constant worry for us as parents." This sentiment echoes a widespread call for stronger safety measures to ensure that these roads can handle the volume of traffic without compromising the well-being of drivers and pedestrians alike.

Final Thoughts and Moving Forward

As investigations continue into the specifics of the recent crash, the conversation surrounding road safety on SH29 remains critically important. Local leaders and community members are urged to advocate for enhancements, pushing for infrastructure upgrades that could prevent further incidents in the future. In the meantime, caution is advised for all drivers navigating this vital transportation route.

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